Sample demo workspaceAll data is seeded and does not reflect real traffic. Start a 7-day trial →

Seeded product demo

Revenue Assurance conclusions here are seeded product examples, not live provider reconciliation or customer evidence.

See how Metrivo investigates a revenue leak.

This seeded demo shows how Metrivo connects website behavior, source attribution, AI-search referrals, and payments so a founder can see which path needs investigation and what action to test next.

Explore seeded demo

No complex setup: start with one website and one payment path. This page uses seeded data; your trial uses your website, tracker, and payment events.

Demo outcome

AI-search visitors reach pricing, then stall.

Seeded baseline

1,240 AI-search visits, 3 paid customers, 0.24% CVR

Seeded finding

$1,120/mo estimated leak on /pricing with missing payment metadata

Test target

Rewrite the AI-search CTA and preview an estimated $310/mo first-test recovery

Revenue Leak Demo

Pick a fictional company and inspect the seeded leak workflow.

Hypothetical demo data. Not real customer data. These fictional companies show how Metrivo connects source, funnel, payment, and missing metadata evidence without writing demo rows to a workspace.

Detect

Tie traffic, funnel events, AI-search referrals, UTMs, and payments to one path.

Understand

See the source, drop-off, attribution gap, missing metadata, and region.

Fix

Review a suggested fix and preview a seeded recovery estimate.

metrivo.co / revenue-leak-demo

Hypothetical demo dataNot real customer dataSeeded demo data

Interactive leak finding workspace

B2CEcommerce

GlowKart Beauty

glowkart.example - $120k-$180k/month

Revenue leak found

Creator traffic adds to cart, then shipping costs stall checkout.

Product page -> cart -> shipping quote -> checkout

Attribution confidence

High

Missing data

Some card decline reasons are still grouped as generic failures.

Recommended fix

Show the free-shipping threshold on product pages, preview delivery date before cart, and retry failed wallets with the item and source still attached.

Expected recovery

Potential recovery to test: about $8.4k/month after shipping clarity and wallet retry fixes.

Estimate only. Not a guaranteed result.

Estimated monthly leak

$31.2k/month

Priority

High

Company type

B2C

Ecommerce

With UTMs situation

High confidence

Source

tiktok_creator

Medium

paid_social

Campaign

spring-glow-kit

Content

creator-maya-demo

Payment metadata status

Checkout metadata includes visitor_id, session_id, utm_campaign, utm_content, and discount_code.

What Metrivo can attribute

Metrivo can confidently attribute creator visits to carts, shipping exits, wallet failures, and paid orders.

Payment/funnel leak

$31.2k/month

Creator link

Product page

Cart

Shipping quote

Payment

Failing step

Shipping quote shown after cart intent

Recommended fix

Move shipping clarity before cart and send payment retry links that keep source and cart metadata.

Why Metrivo flags this

The campaign is creating buying intent, but late shipping costs and wallet failures make the channel look weaker than it is.

Metrivo connected campaign visits to add_to_cart, shipping_quote_viewed, checkout_started, failed_payment, and paid order events by visitor and order metadata.

Revenue leak amount

$31.2k/month

Leak source/channel

Creator and paid social campaigns

Funnel drop-off

Cart -> shipping quote -> payment drops 29%

Attribution gap

$10.4k in paid orders lacks creator or campaign proof

Payment failure/lost revenue

$4.6k from failed wallet and card attempts

Monthly revenue range

$120k-$180k/month

Before / after metrics

Seeded baseline vs test target

Seeded baseline

Cart-to-payment

Baseline 21%Target 27%

Attributed orders

Baseline 64%Target 81%

Payment retry save

Baseline 12%Target 29%

Hypothetical demo data. Not real customer data.

The demo is seeded so visitors can inspect the workflow without signup, workspace writes, or live customer rows.

Geo revenue leak map

Select region/country to inspect where this seeded leak is concentrated.

Sample geography

North AmericaEuropeAPACLATAM

United States - Creator campaigns

$11.8k leak

Shipping quote appears after strong cart intent.

Demo actions

View the leak source, preview a suggested fix, and inspect the seeded recovery estimate.

United States

Revenue leak source

Creator campaigns

Shipping quote appears after strong cart intent.

Seeded recovery estimate

$3.2k

Preview the suggested fix to see the seeded recovery estimate.

Revenue path

Seeded demo data

Creator link

Product page

Cart

ShippingLeak

Paid order

Evidence used

4,912 creator visits

Source and campaign evidence

1,104 carts

Funnel-step evidence

236 paid orders

Payment evidence

Next action

Create a fix draft and measure it.

The real app can turn a supported finding into a draft, experiment, and Revenue Memory entry for later comparison.

Seeded analytics preview

Seeded preview of Metrivo product screens

This stitches together data that appears across live app screens. All numbers are seeded demo data.

acme.saas.com

Acme SaaS · May 1 – May 30 · 7 seeded visitors online

Demo setup 4/4

Seeded next action

Investigate AI-search pricing-page drop-off

In this seeded example, 1,240 AI-search visitors reached /pricing in the last 30 days but only 3 converted. The suggested CTA test targets part of a $1,120/mo estimated leak.

Inspect recommendation

Revenue Leak Agent

AI-search visitors reach pricing, then stall

Seeded example · $1,120 est. monthly leak · 1,240 AI-search visits reached /pricing, only 0.24% converted.

Seeded finding

Seeded baseline / test target

Estimated, not guaranteed

Metric	Seeded baseline	Test target	Business impact
AI-search pricing CVR	0.24%	0.90% test target	$1,120/mo leak isolated
Attributed payments	72%	91% target	$1,030 attribution gap found
Primary fix	Generic pricing CTA	AI-search intent CTA	$310/mo first-test recovery estimate

Unique Visitors

8,412

Revenue

$7,840

Conv. Rate

2.1%

Paid visitors

Rev. / Visitor

$0.93

RPV

Payments

178

Customers

142

Bounce Rate

48.3%

Avg Visit

3m 24s

Online Now

Pageviews

22,614

Trend

Subscription Metrics

+16.2% MRR vs last month

MRR

$11,262

Active Subscriptions

158

New This Period

+$2,210 MRR

Churned

−$530 MRR

Net New MRR

+$1,680

Churn Rate

3.4%

Monthly

ARPU

$71

LTV

$2,090

MRR · last 6 months

Plan	Subs	MRR	Churn	Share
Starter · $49/mo	78	$3,822	4.1%	33.9%
Pro · $79/mo	64	$5,056	2.8%	44.9%
Scale · $149/mo	16	$2,384	1.2%	21.2%

Top AI Source

chatgpt.com

$1,770 revenue · 28 paid conversions this period.

Best Landing Page

/docs/quickstart

3.05% CVR · 2.8× better than homepage average.

Biggest Leak

$1,120 / mo

AI-search pricing-page drop — only 0.24% conversion.

Attribution Gap

$1,030 untracked

28 payments with no visitor ID. Fix: add Metrivo session to Stripe metadata.

Revenue By Confidence

Unknown $0

Confidence	Payments	Revenue
high	98	$4,810
medium	52	$2,340
low	18	$690
unknown	10	$0

Top Missing Data

Missing field	Payments	Revenue
No visitor ID in payment	28	$1,030
Email fallback only	18	$690
No session ID	11	$457

Top Sources

Channel	Visitors	Paid	CVR	RPV	Revenue
Organic Search	3,210	72	2.2%	$1	$2,640
AI Search	1,254	44	3.5%	$2	$2,859
Direct	2,184	44	2%	$1	$1,660
Social	936	20	2.1%	$1	$693
Referral	498	10	2%	$1	$288
Email	330	8	2.4%	$1	$304

Top Pages

Page	Visitors	Paid	CVR	RPV	Revenue
/pricing	2,814	124	4.4%	$2	$5,990
/	8,412	48	0.6%	$0	$920
/docs/quickstart	1,248	38	3.1%	$1	$1,770
/features	892	22	2.5%	$1	$500
/blog/top-saas-metrics	624	8	1.3%	$0	$125
/about	412	4	1%	$0	$70

Locations

United States

United Kingdom

Germany

Canada

Australia

India

France

Netherlands

ZOOM 100%

Drag to pan · Scroll or +/− to zoom · Double-click to zoom in

fewer → more visitors

Seeded map

12 sample visitors on acme.saas.com · est. revenue $12

Each pin marks where people are right now — a bigger pin means more visitors there. Tap a pin for its source, device and estimated revenue.

ReferrersDirect(4)ChatGPT(2)Google(2)

CountriesUnited States(1)United Kingdom(1)Germany(1)

DevicesDesktop(6)Mobile(2)

visitor_7a3f · 4 minutes ago

pricing_page_viewed · ChatGPT · GB

visitor_c9d2 · 3 minutes ago

signup_started · Direct · US

visitor_2b8e · 2 minutes ago

checkout_started · Google · DE

🇺🇸 United States4 visitors

Direct referral · Desktop

est. revenue$5

Seeded demo dataPowered by Metrivo

Country	Visitors	Paid	CVR	RPV	Revenue
🇺🇸 United States	3,824	92	2.4%	$1	$4,740
🇬🇧 United Kingdom	912	22	2.4%	$1	$1,076
🇩🇪 Germany	728	14	1.9%	$1	$482
🇨🇦 Canada	614	18	2.9%	$1	$872
🇦🇺 Australia	498	12	2.4%	$1	$518
🇮🇳 India	892	8	0.9%	$0	$196
🇫🇷 France	412	6	1.5%	$1	$222
🇳🇱 Netherlands	298	6	2%	$1	$242

Technology

Browser	Visitors	Paid	CVR	RPV	Revenue
Chrome	4,812	108	2.2%	$1	$4,716
Safari	2,184	46	2.1%	$1	$1,966
Firefox	812	14	1.7%	$1	$584
Edge	498	8	1.6%	$1	$338
Other	106	2	1.9%	$1	$60

Campaigns

UTM

Campaign	Visitors	Paid	CVR	RPV	Revenue
may-product-hunt	412	18	4.4%	$3	$1,120
ai-search-guide-may	284	8	2.8%	$1	$338
saas-newsletter-may	192	6	3.1%	$1	$266

AI Search Sources

AI source	Visitors	Paid	CVR	RPV	Revenue
chatgpt.com	812	28	3.5%	$2	$1,770
perplexity.ai	428	14	3.3%	$2	$830
gemini.google.com	218	4	1.8%	$1	$157
claude.ai	96	2	2.1%	$1	$102

Events Before Purchase

Event	Events	Visitors	Paid	CVR	Revenue
pricing_page_viewed	2,814	1,248	124	9.9%	$5,990
signup_started	1,614	982	178	18.1%	$7,840
docs_quickstart_viewed	1,248	842	38	4.5%	$1,770
feature_video_played	612	498	18	3.6%	$842
pricing_toggle_annual	384	310	48	15.5%	$2,240

Goals

Funnel	Visitors	CR	Revenue
Homepage → Pricing → Checkout	2,814	6.3%	$7,840
AI Search → Docs → Signup	428	12.9%	$2,130
Blog → Pricing → Checkout	624	3.9%	$240

Buyer Journeys

Buyer	Source	Country	Tech	Landing	Revenue	Time	Paid	Confidence	Journey
buyer_7a3f…	chatgpt.com	🇺🇸 United States	Desktop / Chrome / macOS	/docs/quickstart	$79	4h 12m	2026-05-28	High	chatgpt.com → /docs/quickstart → /pricing → /checkout
buyer_c9d2…	google	🇬🇧 United Kingdom	Desktop / Safari / macOS	/	$79	1d 7h	2026-05-27	High	google → / → /features → /pricing → /checkout
buyer_2b8e…	perplexity.ai	🇩🇪 Germany	Desktop / Firefox / Windows	/features	$79	22m	2026-05-26	Medium	perplexity.ai → /features → /pricing → /checkout
buyer_f1a4…	direct	🇨🇦 Canada	Mobile / Safari / iOS	/pricing	$49	8m	2026-05-25	Low	direct → /pricing → /checkout
buyer_9e5c…	linkedin.com	🇦🇺 Australia	Desktop / Edge / Windows	/blog/top-saas-metrics	$79	3d 2h	2026-05-24	High	linkedin.com → /blog/top-saas-metrics → /pricing → /checkout

Ready to see your real data?

Start your trial with real data

This is seeded demo data, shown without asking for a URL or signup. Sign up to create a real workspace for your domain, install the tracker, connect payments, and see supported revenue-leak or missing-data findings.

No credit card required. Free to start.

Three steps to your first revenue-leak evidence.

Start with one website and one payment path. If the data is not ready, Metrivo shows what is missing before it calls anything a leak.

Step 1: Add website

Enter the domain Metrivo should watch and save it before signup.

Domain saved

Step 2: Install tracker or plugin

Add the script or plugin and verify that the first visit is coming through.

Tracker verified

Step 3: Connect payment source

Connect Stripe, Razorpay, Dodo, Paddle, Lemon Squeezy, or the Manual Payment API.

Payment source connected

Your first report

First report: revenue leak or missing-data report

Start your 7-day free trial to connect one website and one payment path and see your first revenue leak or missing-data report. Want a hand finding your first leak faster? We'll set it up with you.

7-day free trialPrivacy-friendly trackingOne website and one payment path to startAI-search and dark traffic stay labeled by evidence